User Research & Testing

When you’re creating digital products, it’s essential to understand how your users think, feel and behave. Whether we take a lean approach or conduct detailed user research, we’ll discover what people need from your product.

Our User Research & Testing Capabilities

Discovery

A/B Testing

User Observation

User Interviews

Surveys

Expert Reviews

Personas

Concept Testing

Card Sorting

Journey Maps

Performance Measurement

Usability Testing

Do you need help with user research & testing?

At Bit Zesty, we specialise in building and maintaining bespoke software and integrating AI into existing applications.

Looking to build an application, but unsure of the price? Keen to discuss our experience, processes and availability?

+442081641027 client.services@bitzesty.com

Client Success Stories

Our User Research & Testing Client Success Stories

SXT
Working closely with doctors and other health professionals, we developed a new digital service for SXT. The platform lets patients discreetly notify their partners about a potential infection, and helps clinics to meet their KPIs.
Health and Wellness
Enterprise Nation
We conducted a code audit and made significant technical fixes to the site. Most importantly, we carried out thorough user research and made vital user experience improvements, delivering a website that better meets their business and member needs.
Business and Financial Services
King's Awards for Enterprise
Through in-depth research, we rebuilt the service. The improvements met stringent government standards and made it easier for thousands of organisations to apply for the awards.
Government and Charities
Business and Financial Services
Trussell
Following extensive research, we developed a system that analyses data, frees up time for volunteers and helps clients access food without delays.
Government and Charities
GOV.UK Trade Tariff
In three months, we rebuilt the complex tool to help users find the information they need easily. We continue to support it, and it now delivers over 2,300,000 page views a month, meeting the government digital standards.
Government and Charities
Oxford Medical Simulation
We created a web application that seamlessly integrates with the OMS virtual reality software. It allows users to see their score and identify areas for improvement.
Health and Wellness
Education and Learning
Concordia
We developed a Robotic Process Automation (RPA) tool which helped Concordia process over 3,500 visa applications in under two months, allowing them to meet the farms' needs without increasing their workforce.
Business and Financial Services
Government and Charities
Lupin Systems
We developed user-friendly web and tablet apps that allow auditors to enter data on the go. Information is synced in the cloud, so facilities managers and external auditors can instantly address any hazards.
Business and Financial Services
Technology
London School of Hygiene & Tropical Medicine
We developed a digital tool that enables GPs to guide their patients through a best-practice obesity assessment quickly and effectively.
Health and Wellness
Education and Learning
Department for Business & Trade
We ran a discovery phase, where we carried out research to identify various user needs, and uncovered valuable information on payment practices in the UK. Our research will not only help build the right digital service, but will also inform the policy.
Government and Charities
Business and Financial Services
ITV
Working closely with the client over six weeks, we developed a data visualisation web app. Using social media platforms, it lets ITV analyse what thousands of people are saying about its shows.
Business and Financial Services
Technology
Bridges Self-Management
We designed and developed mobile and web apps for people suffering from long-term health conditions.
Health and Wellness
LV= (Allianz Group)
Modernised the car insurance process to be more user-friendly and adaptable to changing habits due to COVID-19 while introducing a flexible, monthly car insurance product that can be managed completely online.
Business and Financial Services
B2C (Business to Consumer)
Catalyst Notify
We partnered with Catalyst to create a shared notification service for civil society organizations, adapting the robust GOV.UK Notify platform to meet the specific needs of the charity sector.
Government and Charities
Technology